Marketing
01-
● On the TVs
Cousin Labs
Josh builds and runs creator programs for consumer brands, alongside creative marketing and paid social campaigns. Right now that's a brand ambassador program he's building from scratch, and a creator-led short-form series for a national brand.
Currentcousinlabs.com ↗ -
● On the TVs
NBC Affiliate Marketing and the SNL50 Special
He was the link between NBC and its local stations, handling marketing for Late Night, Entertainment, Sports and News. That included a national campaign for the SNL anniversary special.
240+ stations -
● On the TVs
PLEZi and Don't Quit!
He ran quarterly brand reviews and trend research for four CPG incubations and three celebrity drinks.
-
● On the TVs
ojje
He was the first marketer at a children's AI storytelling app. He wrote the brand guidelines, launched five social accounts and led two interns.
-
● On the TVs
Celzo Agua Fresca
Social and brand for a woman, queer and Hispanic owned drinks company. He ran the accounts, directed and edited the monthly shoots, and led a rebrand.
-
● On the TVs
Nickelodeon
He built interactive content for Nick's social accounts and wrote the social strategy for the live-action Loud House series.
30M+ engagements
Production
02-
● On the TVs
Fast Money, Closing Bell, ETF Edge
Live market programming: Josh booked and produced guest segments end to end, ran real-time graphics and worked breaking news across several hours of live TV a day.
Promoted to Segment Producer -
● On the TVs
Mad Money with Jim Cramer
He produced the Lightning Round and the daily market segments, and built and live-triggered the charts, promos and banners from the control room.
100,000+ views a day -
● On the TVs
Saturday Night Live, season 50
He looked after Lorne Michaels' distinguished guests through the 50th season, working with Michaels' assistant team.
SNL50 -
● On the TVs
The NBCUniversal Page Program
He assisted the management of studio audiences for The Tonight Show, Late Night and The Kelly Clarkson Show, led studio tours, and did rotations in post operations and in video distribution at NBC News.
Spring ’24 cohort
Writing
03-
● On the TVs
Where investors may find the next big wave for AI trade
On where the AI trade could go next.
-
● On the TVs
Biggest bottleneck in the AI buildup fuels DRAM ETF to record
On the memory-chip squeeze behind a record run for the DRAM ETF.
-
● On the TVs
Here's why surging oil prices may not derail the consumer trade
An ETF Edge interview turned into an article on the trades worth watching beyond Big Tech.
-
● On the TVs
Dinero 101
Josh translated Money 101, CNBC's financial literacy newsletter, into Spanish every month.
Off the clock